Introduction
After graduating high school in 2024, I was eager to explore internship opportunities. In 11th grade, I had signed up for a Philly-based program called Launchpad, which prepares students for tech jobs. The program piqued my interest, as it taught high school students how to code and break into the tech industry—a field that is especially untapped for people of color. Through Launchpad, I was introduced to Seer Interactive. The moment I stepped into Seer's vibrant workspace, I felt an immediate connection and knew it was the perfect place to kickstart my career. In this post, I’ll share the strategic steps I took to prepare for my interview at Seer, the impact those efforts had, and how they contributed to my success.
My Application & Interview Preparation at Seer
My passion for SEO and digital marketing drew me to Seer Interactive, a company renowned for its innovative approach and dynamic team culture. The application process began with submitting my resume, where I highlighted relevant skills and showcased my enthusiasm for the digital marketing space. When I learned that I’d been selected for an interview, I knew that preparation would be key to standing out.
Researching the Company and Industry
Understanding Seer’s values, mission, and the latest industry trends was my first priority. I spent considerable time researching the company’s core values, reviewing their case studies, and familiarizing myself with common SEO industry terms. This not only helped me feel more confident during the interview but also allowed me to tailor my responses to align with Seer’s culture and goals.
[TAKEWAY] By thoroughly researching the company, I was able to engage in more meaningful conversations during the interview, demonstrating my commitment and alignment with Seer’s values. This effort likely contributed to advancing through multiple interview rounds.
Leveraging Resources Provided by the Recruiter
I proactively reached out to my recruiter to ask for any resources that could help me better prepare. To my pleasant surprise, the recruiter was incredibly helpful, providing articles, YouTube videos, and websites that could enhance my understanding of the industry. I meticulously reviewed each resource, taking detailed notes to ensure I was well-prepared.
[TAKEAWAY] This extra step of utilizing recruiter-provided resources enabled me to gain insights that were directly relevant to the interview, giving me an edge over other candidates who may not have taken full advantage of such resources.
Practicing Interview Skills Using AI Tools
One of the most valuable resources I received was a video on using AI to practice answering interview questions. I spent a few days using this tool to refine my responses to potential questions. This practice was particularly beneficial when faced with scenario-based questions that required strategic thinking and problem-solving.
[TAKEAWAY] The investment of time in practicing with AI tools helped me approach the interview with confidence. It allowed me to provide well-thought-out answers, especially for challenging questions, which likely impressed the interviewers.
Working as an Intern: Seeing the ROI in Action
Once I secured the internship, the preparation I had done for the interview continued to pay off. My familiarity with Seer’s culture and tools made the onboarding process smoother, allowing me to quickly integrate into the team and contribute effectively from day one.
Real-World Application of Preparedness
For example, during my first week, I was tasked with conducting keyword research and analyzing data for SEO—a responsibility I was ready to tackle thanks to the resources I had studied during my interview prep. Additionally, the mentorship and guidance I received from Seer’s team further amplified my ability to succeed in these tasks.
[TAKEAWAY] The knowledge and skills I had gained during my preparation not only helped me secure the internship but also enabled me to perform my duties effectively, making a meaningful impact during my time at Seer.
Tips for Future Interns: Preparation is KEY!
- Get Up to Speed: Familiarize yourself with the department that you’d like to join. Even if you’ve mastered the basics of digital marketing, it doesn’t hurt to give yourself a quick refresher on SEO, Paid Media and/or Analytics. Always be learning is the best mentality to have
- Reflect on Your Experiences: Prepare at least 3 stories that you could share based on past experiences in response to Behavioral Interview questions. (i.e. Tell me about a time you did X…”)
- Practice, Practice, Practice: Leverage AI as your Interview study guide. You can prompt ChatGPT to provide practice interview questions, based on a specific job description. There’s no way for you to predict all of the interview questions that you’ll be asked but, leveraging AI to practice beforehand will ensure that you’re as prepared as you can possibly be for the discussion
- Do Your Homework: Research the company and the specific interviewers! Review the organization’s service offerings, blog-posts, case studies, and socials. Always proactively ask your Recruiter which team members you’ll be meeting with so you can check out their Linkedin profiles and review any of the content that they’ve published. Those things don’t go unnoticed!
- Gratitude: Don’t forget to thank your interviewers for taking the time to get to know you! I emailed my recruiter but there are tons of ways to reach out. Linkedin or writing a handwritten letter would both be appreciated just as much and it’s a great way to make yourself memorable
Conclusion:
My journey at Seer Interactive has been incredibly rewarding, from the strategic preparation for the interview to the growth I experienced as an intern. By investing time and effort into my interview prep, I was able to showcase my potential effectively, which not only helped me secure the internship but also paved the way for my success during it. If you're passionate about digital marketing and eager to learn, Seer Interactive is the perfect place to start your career. Don’t hesitate, just fill out the application—and make sure you prepare thoroughly to maximize the ROI of your efforts.
[Generative AI Use Disclosure: This blog post was edited and optimized with AI, but the final output was generated by a human.]
