Insights

Set It & Forget It PPC: How to Identify If It’s Happening To You

Paid search campaigns on autopilot? Big Data put us back in the driver’s seat. We want to enable you to get there too.

 

Recap

"We have a great ROAS! We’re good!"

 

But are you? Because you’re making more than you’re spending – does that mean you’re done? Agencies get stuck on autopilot when only focusing on automated bidding, broad match targeting, and success measured only on Return On Ad Spend. 

This webinar is for digital marketers looking to leverage big data to put you back in the driver seat of your paid campaigns. In this hour, Wil walks you through how to identify wasted spend, find new revenue opportunities, and show you how to avoid these costly mistakes in the future.

  • How to identify tens of thousands of dollars in wasted spend for clients
  • How to find new revenue opportunities to re-invest that wasted spend
  • How to set your clients up with future cost avoidance measures
  • How to connect your PPC & SEO data and mine for insights to maximize your ROI
  • Step by step how to ID low performing keywords that waste your spend
  • Questions to ask your PPC agency to make the most out of your investment

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Wil Reynolds
Wil Reynolds
CEO & Vice President